Retailing and Wholesaling Topic Outline Retailing Retailer Marketing Decisions The Future of Retailing Wholesaling. 2 Learning Objectives After studying this chapter, you should be able to: 1. Explain the roles of retailers and wholesalers in the distribution channel 2. Describe. 1Copyright © Pearson Education, Inc. Publishing as Prentice Hall i t 's good and good for you Chapter 10 (Module PMK ).
PPT – Retailing and Wholesaling PowerPoint presentation | free to download - id: c-YTYzY. Loading. The Adobe Flash plugin is needed to view this content. Chapter 15 Retailers, Wholesalers, and Direct Marketers Describe how much the Internet has altered the wholesaling, retailing, and direct .. High per-reader cost; Effectiveness depends on quality; Considered “junk mail” by some. Understand the marketing decisions facing retailers and wholesalers. PowerPoint Presentation: 2 Huge product assortment Prices are 20%–30% below.
What is Retailing? All the activities involved in selling goods or services directly to final consumers for their personal, nonbusiness use. Retailers - businesses. that estimates published in of online retail sales vol- . Similarly, viewing a catalogue on a web- .. on standardised presentation of the information. Even a wholesaler engages in retailing when sells directly to an ultimate seen general over view of retailing, types of retailing including non-store retailing. Retailers,Wholesalers, and Their Strategy Planning Retailing definition: covers all the activities involved in the sale of products to final.